SEO Friendly Website Rescue

Client: Insight for Data

Overview

Client was launching a new business and wanted a responsive website that would drive traffic, was easy for her to maintain and reflected the brand image she desired.  

Challenge

• A SEO specialist had been hired by the client to do both SEO and website development but the site was a template that could not be customized to suit the client’s brand. In addition, the vendor wanted to maintain the site rather than hand it over for the client to maintain.
• The SEO content being created did not adequately describe the technical service offering and its value to the client.
• The client was frustrated with the website and the content.

Solution

• The client hired Oinkodomeo to replace the SEO specialist and to develop her a branded, responsive WordPress site that she could easily maintain. We developed appropriate key-word rich content, case studies, whitepapers, and an initial collection of blog articles. We trained the whole team on Social Selling using LinkedIn so they could develop thought leadership.
  • Branding
  • Web development
  • Mobile responsive WordPress site
  • Blog content
  • Case studies
  • SEO copywriting
  • Social Selling training

Results

The team has been able to easily maintain the site on their own, making changes to pages and adding posts whenever they wanted.